Back End Product Sales

You would be surprised to learn how many marketers forget the backend. When you've made a sale to a customer not all is said and done. You've worked hard to make that sale, now is the time to make the most of it. If you miss the opportunity for back end sales then you will make all of your efforts a lot less productive than they could be.
Think about it this way. If you just sell once to each customer,then each time you want to sell you have to find a new customer. But if the customer is interested enough to buy one product from you, then it is quite probable that they will be interested in any other related product that you have. That way you do not have to find a new customer each time, as you can sell to the same customer several times. It only makes good sense.
When you sell a product to a customer, if it is a digital product then when it is delivered, there will be a thank you page. But there is no reason to just put a thank you on that page when you could be offering them another product, possiblyat a discount for a valued customer, or at least an opportunityto sign up for your newsletter so that you can keep in touch with them. If you do not have a newsletter then ask them if they would like to sign up for free upgrades to the product that they have just bought. Even if they just do this then when you send the email for the upgrade, there is an opportunity to tell them about your other products.
But the ideal place to sell, is from your product itself. An ebook is ideal for this as you can put links in it to other products that you have that might be of use to the customer. But make sure that you are not just selling to them, after all they have already paid for the ebook. So only put in a link to another product if it is appropriate to the subject of the ebookand if it is useful to the customer. That way you will give then real value as well as making extra sales.
When you make a sale to a customer, it is an opportunity to sell them other things as well but make sure that you are not just selling to someone who has already bought your product. If you offer them something that is really useful to them then you can continue to sell to them, as you are not just making money you actually giving them real value as well.
I hope you have found this report useful and that the knowledgeyou have gained will help you and your business achieve the income goals you are hoping for.

Brett Carroll
http://www.simpleaffiliatesuccess.com